1. Quotes: Humorous, inspiring or motivational quotes always perform well.
2. Fill-in-the-blank posts (e.g. “If I had $1 million I would _________”)
3. Polls: While Facebook offers built-in polls, I find running them manually works best for boosting engagement (e.g. “Which of these books is your favorite?”)
4. Behind-the-scenes photos: Take candid shots of yourself, your employees, or snap a shot of your office or workspace.
5. Statistics or data: Share new, relevant industry statistics (these perform great in terms of retweets and shares)
6. Post a link to an old blog post: There’s nothing wrong with recycling, and old posts will gain new engagement, extending their life.